The owners of a bicycle shop in the village of Claudy, County Londonderry, have said it has been destroyed by a “devastating fire”.
Firefighters remain at the scene of the fire at Claudy Cycles on the Baranailt Road on Thursday afternoon.
At the height of the blaze on Thursday morning, three appliances and a water tanker tackled the blaze.
Part of the road is still closed to traffic and the police have asked motorists to use alternative routes.
The cause of the fire has not yet been released and the incident is ongoing.